China’s electronic music scene sprang into existence in the early 1990s. Since, the state has grown to become the most populous country in the world with the second largest economy. It won’t come as a surprise that dance music in China has been in a state of constant development as well. In fact: its industry has been growing exponentially, generating a boom in festivals, clubs, labels and artists throughout many of its 26 provinces.
For the second year in a row, House of China will explore the latest trends and developments in the Chinese dance scene, which will be thoroughly investigated at the hand of seven panels and a range of other program parts. Next to a focus on festivals, marketing and music streaming, House of China takes a closer look into local club scenes. Both underground and mainstream club culture have sprouted thriving creative businesses that attract thousands of clubbers and DJs from all over the world.
The ADE Guesthouse at De Balie will host a day of workshops, panels, keynotes and presentations featuring France’s most active and relevant players from the interlinked worlds of labels, streaming, publishing, event planning, marketing and distribution.
The ADE Guesthouse program is accessible for ADE Pass and ADE Conference Pass holders. Please note: the rate for both passes goes up July 1st, so there’s only one month left to save on your ticket.